A coordinated integration strategy guarantees greater engagement and alignment across the whole organization, using a simple common language and ways of visualizing the process and its progress. Being able to share best and worst practices through communication and storytelling is key. It also gives us the pulse of the integration process and allows us to anticipate problems and apply solutions calmly. Having an Integration RoadMap is key… having a MineMap is a life saver (we have become experts at visualizing and anticipating where the mines are, so that you don’t step on them and they don’t explode)… since it allows you to see where the mines are, helps you to avoid them, provides you with solutions and alternatives, provides greater efficiency, lowers the stress factor and augments the enjoyment of the integration process throughout the organization
Another key point are the frontiers… the frontiers are the touch points between various communities throughout the organization (both hierarchical communities, transversal communities, and any type of communities that have to interact in the day-to-day). In an integration process, it is fairly simple to integrate members of a same team (example: members of the HR community, or members of the Finance community)… they usually tend to speak similar languages, even though they come from different organizations. However, the real trick is in connecting and integrating the frontiers of unlike communities who must connect and work together to generate value… particularly when these communities speak different languages, have different objectives, have different agenda and come from different organizations.
Another question is a question of efficiency and cost/benefit. Integrating large groups of people is expensive. It can be much more expensive if we don’t have a coordinated strategy and integrated plan. We can duplicate. We can work at cross-purposes. We can waste time and effort. Etc… etc… etc… The reasons for coordinating are many and varied. Efficiency and cost/benefit are among the most visible… and therefore the most easily understood by the organization.